Trans TikTok star Dylan Mulvaney He was announced as the newest spokesperson for Bud Light in a pair of attack videos on social media.
On Saturday, the trans activist revealed that the brewery sent Bud Light packages featuring the influencer’s face as a way to celebrate Mulvaney’s recent “365 Days of Girls.”
Happy March Madness!! on Instagram.
Another video showed Mulvaney in a bathtub drinking Bud Light beer as part of the campaign.
The ad was met with backlash, with Twitter users calling the ad campaign another attempt to push gender propaganda.
Conservative commentator John Cardillo wrote, “Who the hell at @budlight thought it was a good idea to have a grown man dressed like little girls their new spokesperson? Brands should stop listening to their awakened creative teams and connecting with their consumer demographics.”
Stephen Miller, contributing editor to The Spectator, commented, “It really might be the strangest thing I’ve ever seen”.
“budlight: the beer nanny,” Townhall.com columnist Derek Hunter joked.
“The message to conservative families from @budlight seems to be this: We will encourage and celebrate the erasure of men and women along with all the values you care about. They just woke up. Would you spend your money with them now?” tweeted director Robbie Starbuck.
Journalist Ian Miles Cheung similarly wrote: “This is no parody. Dylan Mulvaney is now the face of Pod Light”.
Conservative radio host Eric Erickson wrote, “Is Bud Light an April Fools’ joke thing? I mean it’s trash beer, but given the demo made up of Bud Lite drinkers, it seems like a terrible marketing thing.”
Just days ago, Mulvaney also announced a partnership with stylist Kate Spade.
“Celebrating the first word of spring with @katespadeny #katespadenypartner,” Mulvaney wrote.
Mulvaney earned a certificate afterward Interview with President Biden On my transgender source in october. During the interview, Biden revealed that he does not believe states should ban “gender-affirming healthcare”.
“I don’t think any country or any person should have a right to do that – as a moral issue and as a legal question. I just think it’s wrong,” Biden said.
Actress Drew Barrymore He also interviewed Mulvaney, which led to the actress kneeling and hugging Mulvaney in solidarity.